- Maintains a strong position in the large passenger vehicle market, posting a year-on-year increase of 41.7 percent in cumulative sales from January to August
- Domestic sales and exports experience a monthly decrease, resulting from lesser working days attributable to construction and the summer vacation season
SsangYong Motor (CEO and President Hyung-tak Choi;www.smotor.com) announced on September 1 that it sold a total of 7,302 vehicles in August, including 2,805 domestically sold and 4,497 exported vehicles (including CKDs).
The company continues to maintain a strong position in the domestic large passenger vehicle market. The company sold a total of 9,751 units of the Chairman W and Chairman H from January to August this year, posting a year-on-year increase of a whopping 41.7 percent. Despite the company’s strong position in the large passenger vehicle market, the overall domestic sales performance for August went down by 36.4 percent from the previous month due to fewer working days, resulting from construction of a car painting line and the summer vacation season.
In terms of exports, a total of 609 units of the Actyon were shipped, posting a monthly increase of 10.7 percent. However, the sales performance of the Rexton (463 units), New Kyron (1,298 units), and Actyon Sports (747 units) went down from the previous month, attributable to a reduction in working days resulting from construction of a car painting line and the summer vacation season. As such, the company witnessed its overall exports go down by 20.5 percent from the previous month.
SsangYong Motor plans to continually engage in unique marketing and aggressive sales activities for the company’s 2009 SUV models to make up for the reduction in performance that resulted from fewer working days.
SsangYong Motor sold 10,069 vehicles in July, resulting from the release of its 2009 models and aggressive marketing activities.